Executive Digital Marketing has ended

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Executive Digital Marketing

TBA

Sign-up for 4 optional pre-conference workshops to jump-start your training New York City Workshop Day, Wednesday, November 5, 2014 New York City

8:00am PST

Workshop A: We're All Content Creators Now- Frameworks And Archetypes For Developing A Robust & Successful Content Strategy
Ketchum Midwest New York City

10:15am PST

Workshop B: How To Structure Marketing For Global Success – Building An Organizational Plan To Put The Right People, Processes And Technology In Place To Succeed
Lionbridge New York City

1:15pm PST

Workshop C: Ways To Engage Your Customers And Convert Your Marketing Into A Meaningful Customer Relationship
Windermere Services New York City

3:30pm PST

Workshop D: How To Find Proven Growth Options For Your Company – Which Are Still Unseen By Others
Deloitte New York City

TBA

General Session, Day 1, Thursday, November 6, 2014 New York City

8:00am PST

Registration, Continental Breakfast & Networking New York City

8:30am PST

Chairperson’s Welcome & Introductions New York City

9:15am PST

Learning How To Drive Growth In The Digital Age
The Weather Company New York City

9:50am PST

How To Bring Your Digital Marketing Campaigns To Life By Marketing “In The Moment”
BankMobile New York City

10:25am PST

Morning Refreshments & Networking Break New York City

10:45am PST

Using Storytelling Techniques To Enhance The Customer Experience And Grow Your Business
Kidzania New York City

11:20am PST

Interactive Exercise – Discuss Digital Marketing Challenges & Solutions With Your Peers New York City

11:50am PST

Avoid Shopping Cart Abandonment: Best Practices Around Completing & Expediting The Sale
Callison New York City

12:25pm PST

Lunch On Your Own – But Not Alone! New York City

1:45pm PST

Roundtable Discussion: Discuss Your Choice Of Digital Marketing Challenges & Solutions With Your Peers
Mortenson New York City

2:20pm PST

Using Mobile, Social Media, Apps And Emerging Technologies To Build Your Brand And Drive Sales
Starwood Hotels & Resorts New York City

2:55pm PST

How To Grasp The Revolution Of Measurement Within Digital Marketing – Understanding What Metrics Matter And How To Capture Them
Fairway Market & Beckon New York City

3:30pm PST

Afternoon Refreshments & Networking Break New York City

3:45pm PST

How To Successfully Transition Your Social Media From “Fad” To Core Marketing Layer
Chartwells Higher Education Dining Services, *a division of Compass Group North America Foodservice New York City

4:20pm PST

Customer Experience Trend Spotting – Preparing For The Future Of Customer Experience In Healthcare
Golden Living New York City

4:55pm PST

Ask the Experts Speaker Panel New York City

5:15pm PST

Networking Reception & Dine Around New York City

TBA

General Session, Day 2, Friday, November 7, 2014 New York City

8:00am PST

Continental Breakfast & Networking New York City

8:30am PST

Digital Marketing & Engagement Case-Study Coming Soon New York City

9:05am PST

Empowering The Consumer: The Social Shift Of Modern Marketing
WageWorks New York City

9:40am PST

Morning Refreshments & Networking Break New York City

9:55am PST

Creating An Engaging Customer Experience Via Your Loyalty Program
Rémy Cointreau USA New York City

10:30am PST

Interactive Exercise – Discuss Your Choice Of Digital Marketing Challenges & Solutions With Your Peers New York City

11:00am PST

Enhancing Your Consumer Experience And Delivery Effectiveness By Using Digital Enhancements
United States Postal Service New York City

11:35am PST

Multi-Channel Strategies: Tying Social Media To Your Mobile Applications In Order To Strengthen Brand Loyalty And Drive Traffic
National Association of Corporate Directors New York City

12:10pm PST

Lunch On Your Own – But Not Alone! New York City

1:30pm PST

Navigating The Complexities Of Balancing Your Online/Offline Marketing Tactics
Retail TouchPoints New York City

2:05pm PST

Strategies For Effective Storytelling
World Vision USA New York City

2:40pm PST

Afternoon Refreshments & Stretch Break New York City

2:45pm PST

How To Create A Compelling Content Strategy That Delivers A Competitive Advantage, Engages Your Customers And Drives Sales
Virgin Atlantic New York City

3:20pm PST

Digital Marketing Messages In A Multi-Cultural World
Univision New York City

3:55pm PST

Chairperson's Recap And Close of General Sessions New York City