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Executive Digital Marketing
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Ask The Experts Speaker Panel
Chairperson’s Welcome & Introductions
Close of General Sessions
General Session
Interactive Exercise
Lunch
Networking Reception & Dine Around
Pre-Conference Workshops
Refreshments & Networking Break
Registration Continental Breakfast & Networking
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Popular Events
#1
Sign-up for 4 optional pre-conference workshops to jump-start your training
#2
Workshop Day, Wednesday, November 5, 2014
#3
Workshop A: We're All Content Creators Now- Frameworks And Archetypes For Developing A Robust & Successful Content Strategy
Ketchum Midwest
#4
Workshop B: How To Structure Marketing For Global Success – Building An Organizational Plan To Put The Right People, Processes And Technology In Place To Succeed
Lionbridge
#5
Workshop C: Ways To Engage Your Customers And Convert Your Marketing Into A Meaningful Customer Relationship
Windermere Services
#6
Workshop D: How To Find Proven Growth Options For Your Company – Which Are Still Unseen By Others
Deloitte
#7
General Session, Day 1, Thursday, November 6, 2014
#8
Registration, Continental Breakfast & Networking
#9
Chairperson’s Welcome & Introductions
#10
Learning How To Drive Growth In The Digital Age
The Weather Company
#11
How To Bring Your Digital Marketing Campaigns To Life By Marketing “In The Moment”
BankMobile
#12
Morning Refreshments & Networking Break
#13
Using Storytelling Techniques To Enhance The Customer Experience And Grow Your Business
Kidzania
#14
Interactive Exercise – Discuss Digital Marketing Challenges & Solutions With Your Peers
#15
Avoid Shopping Cart Abandonment: Best Practices Around Completing & Expediting The Sale
Callison
#16
Lunch On Your Own – But Not Alone!
#17
Roundtable Discussion: Discuss Your Choice Of Digital Marketing Challenges & Solutions With Your Peers
Mortenson
#18
Using Mobile, Social Media, Apps And Emerging Technologies To Build Your Brand And Drive Sales
Starwood Hotels & Resorts
#19
How To Grasp The Revolution Of Measurement Within Digital Marketing – Understanding What Metrics Matter And How To Capture Them
Fairway Market & Beckon
#20
Afternoon Refreshments & Networking Break
#21
How To Successfully Transition Your Social Media From “Fad” To Core Marketing Layer
Chartwells Higher Education Dining Services, *a division of Compass Group North America Foodservice
#22
Customer Experience Trend Spotting – Preparing For The Future Of Customer Experience In Healthcare
Golden Living
#23
Ask the Experts Speaker Panel
#24
Networking Reception & Dine Around
#25
General Session, Day 2, Friday, November 7, 2014
#26
Continental Breakfast & Networking
#27
Digital Marketing & Engagement Case-Study Coming Soon
#28
Empowering The Consumer: The Social Shift Of Modern Marketing
WageWorks
#29
Morning Refreshments & Networking Break
#30
Creating An Engaging Customer Experience Via Your Loyalty Program
Rémy Cointreau USA
#31
Interactive Exercise – Discuss Your Choice Of Digital Marketing Challenges & Solutions With Your Peers
#32
Enhancing Your Consumer Experience And Delivery Effectiveness By Using Digital Enhancements
United States Postal Service
#33
Multi-Channel Strategies: Tying Social Media To Your Mobile Applications In Order To Strengthen Brand Loyalty And Drive Traffic
National Association of Corporate Directors
#34
Lunch On Your Own – But Not Alone!
#35
Navigating The Complexities Of Balancing Your Online/Offline Marketing Tactics
Retail TouchPoints
#36
Strategies For Effective Storytelling
World Vision USA
#37
Afternoon Refreshments & Stretch Break
#38
How To Create A Compelling Content Strategy That Delivers A Competitive Advantage, Engages Your Customers And Drives Sales
Virgin Atlantic
#39
Digital Marketing Messages In A Multi-Cultural World
Univision
#40
Chairperson's Recap And Close of General Sessions
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Ask The Experts Speaker Panel
Chairperson’s Welcome & Introductions
Close of General Sessions
General Session
Interactive Exercise
Lunch
Networking Reception & Dine Around
Pre-Conference Workshops
Refreshments & Networking Break
Registration Continental Breakfast & Networking
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Wednesday, Nov 5
Thursday, Nov 6
Friday, Nov 7
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Steve Rosati
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Amanda Venit